This is the second article in a series of posts about how celebrities use their fame to help the world cope with the impact of the Great Barrier Reef bleaching.

The Great Barrier is experiencing one of its worst bleaching events in recorded history.

Its coral reef has already lost up to 90 per cent of its size and has seen a drastic drop in the number of corals that can survive the prolonged bleaching event.

But there are some celebrities who have embraced the bleaching as a way to help cope with its impact on tourism and the economy.

There’s been plenty of attention paid to the impact that celebrities have on the coral.

A new book called Celebrities: The Rise and Fall of the Modern Celebrity by Andrew Naylor-Smith explores the careers of some of the most popular and influential people in the entertainment industry.

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